For decades, engaging the customer in a positive, meaningful manner was the ultimate objective of most every retailer.  A customer who felt welcomed and appreciated would surely return and might even become a outspoken advocate.

Today, this objective is being rewritten to include our employees.  Once falsely considered, “our most important asset,” (we never owned them), this rare (hard to find) and precious (can’t succeed without them) “resource” is being viewed similarly.  First, we must make them feel welcomed and then, continuously appreciated.

This session is totally committed to this modified objective...to create a ‘Magnetic’ Store Culture; a workplace that emphasizes mutual respect, continuous personal development and daily doses of fun. Nicknamed “S.T.L.F.T.”, this program’s thesis is “when we give our employees Something To Look Forward To (S.T.L.F.T.) each and every day they show up, they’d show up more often and with ENTHUSIASM.

This session was created to be viewed by company and store leadership, ideally together to foster catalytic conversations immediately upon the conclusion of the session.