Description

Hear how independent grocers can boost shopper engagement and effectively battle big-box retailers. We’ll discuss personalized marketing strategies that worked during the pandemic but now must be adapted now for the post-pandemic era. Topics will include personalized shopper engagement, making data actionable, boosting conversions and loyalty, reducing advertising costs and enhancing growth.  Take away tactics to create to create data-driven marketing campaigns and achieve a higher marketing ROI.

Track(s)

• 
  Omnichannel Marketing

Handout(s)

• Accelerating Personalized Marketing