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“......But above all - know light.” -George Eastman

  • Room: Ballroom E & D
  • Session Number:PLEN2 P3
Thursday, March 02, 2017: 9:30 AM - 10:00 AM

Speaker(s)

Speaker
Jonathan Erland
Founder
Pickfair Institute for Cinematic Studies
United States

Description

“Light makes photography. Embrace light. Admire it. Love it. But above all, know light. Know it for all you are worth, and you will know the key to photography.” Not only photography, of course, but life itself. These words, spoken by none other than George Eastman, should be an inspiration to us all. But light, the essential element of life, is the most taken for granted of all. Air, of course, has the Clean Air Act enforced by the EPA - likewise, water. But it seems that no one in government ever thought to ensure that the quality of light should be guaranteed for present and future generations. It’s time to at last heed Eastman’s admonition - know light. All of us; Government, Industry, Consumers - all of us need to know and understand light because the plethora of new artificial sources is producing nothing less than Chromatic Chaos.

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